The Company: AdCrump
Founder/ CEO: Corey Winkleman
Ad Packs: $2 - $10
Could this finally be a genuinely sustainable revenue sharing platform to invest in? There are some good points with this but for the most part, I'm not convinced it's the best way to advertise or create an income online. There's still a fair amount of risk involved as I explain.
What Is AdCrump?
It's a revenue sharing platform that was launched by Corey Winkleman in September this year. Like all such websites, they claim to be legit "advertising platforms" with the rev share existing as an 'optional' extra. While the rev share component is technically optional, the primary purpose is investing and earning passive returns on investment I can assure you.
The biggest difference I noticed with this particular platform was how the owner readily identifies himself. This is quite rare amongst these sites. Winkleman has apparently been actively involved with rev share companies since 2014 and appears to have promoted Traffic Monsoon quite heavily. I haven't reviewed TM myself but it's no secret they were recently shutdown by the SEC and have been unable to meet ROI obligations.
I'm not saying this directly reflects Adcrump or Winkleman's credibility, but when the head of the company is actively supporting an alleged $207 million Ponzi scheme... I think it's worth mentioning!
The Advertising Products
As mentioned, the company claims to be a "professionally managed advertising platform", but is this really the case? The sales page shows that each adpack gives you between 400-2000 banner credits:
- $2 AdPack= 400 banner credits
- $5 AdPack= 1000 banner credits
- $10 AdPacks= 2000 banner credits
There is no information about what 1 credit equates to though which would make it difficult for potential advertisers to evaluate right? Turns out that information is revealed after joining when you start setting up your first ad. For every 1 credit you have, you receive 1 banner impression.
Upon further investigation it seems anyone can pay just $1 to get 2000 banner credits if they buy advertising directly. What the?
Why would any legitimate advertiser pay twice the price to get 5 times less credits? That is nothing short of ridiculous. If the company really was about advertising, why would they only be showing potential advertisers a mathematically insane option to go with on the sales page?
In other words, the only logical reason anyone would buy one of these adpack plans is to receive a return on investment by participating in the rev share component. Plain and simple.
The Revenue Sharing Opportunity
Now that we have established that the true purpose of this platform is passive ROI's, let's see how it works. According to the company, they use the revenue gained through new member purchasing to pay out existing members. You can find this within their FAQ section under their refund policy.
There are currently 3 plans available for purchase:
- $2 Plan= 120% ROI paid out within an average of 17.5 days
- $5 Plan= 125% ROI paid out within an average of 12.5 days
- $10 Plan= 130% ROI paid out within an average of 10 days
In order to progress to the $5 plan you must first purchase 200 of the $2 plans, $400 total. In order to reach the $10 plan you must then purchase 200 of the $5 plans, $1000 total. You are then free to purchase up to 500 active $10 plans.
The Issue Of Sustainability
One of the biggest issues with a platform like this is how long it is going to last, the majority fail within a couple of years at most with many members losing their hard earned cash. So what measures are in place to stop this from happening? To be fair, this isn't the worst example of sustainability I've come across and it appears Winkleman is trying to keep it afloat for as long as possible.
The 50% Re-Purchase Rule
It is important to understand that you cannot just withdraw your earnings once the plan expires in the timeframes above. You must re-invest 50% of all your earnings back into more adpacks, this is known as a re-purchase rule. On one hand this may sustain the platform for a longer period of time since people can't just withdraw all of their earnings at once. On the other hand, it clearly underscores the key issues here.
Serving Adsense Ads
The AdCrump website is currently showing Google Adsense advertisements and according to Winkleman himself, they are making about $50 per day from this which is somewhat believable. Apparently, his goal is to bring that up to $6000 per month as soon as possible. These are just ads served up by Google and pays a website owner a small amount per click. You need a LOT of traffic for this to be an effective monetisation strategy.
The company claims they intend on purchasing existing websites monetised with Amazon Associates. This just means sites with traffic and rankings that have Amazon affiliate links throughout. They plan on purchasing and building out these sites to increase rankings and traffic organically through the search engines and building revenue. All of this is possible and totally legitimate within itself.
It appears the Adcrump team are getting into cryptocurrency trading to boost revenue and further sustain this platform. I can't say much about this as I am not a professional trader, but it does appear legit and like all trading, pretty risky.
My Thoughts On This
Despite these elements being in place, it still carries a large amount of risk just like any similar platform. In order for this to continue working and paying out such high ROI's, there needs to be a constant flow of new member investment. The more people invest, the greater need for new investment and new members. This can logically only sustain itself for so long and propping it up with external revenue will likely only serve to slow the inevitable.
The Referal Program Explained
The company pays out commissions for referring people who invest in adpacks within a 3 level multi level marketing system. You only earn these commissions on new purchases so this excludes any re-purchasing made by your referrals.
- Level 1 referrals: earn 8% commissions on new purchases
- Level 2 referrals: earn 3% commissions on new purchases
- Level 3 referrals: earn 2% commissions on new purchases
Can you make money referring people with this system, yes. You will need to be referring quite a number of people to make it worthwhile though. For most people, this means paying for traffic.
It's nice to see a rev share website that openly shares who they are and takes a seemingly proactive approach to keeping the whole system afloat. Unfortunately, there are many issues with a platform like this given the very nature of the business model.
By relying primarily on member investments, the company is constantly going to be paying out more than it is making. It's basic logic. I'm personally not convinced the majority of revenue is coming from genuine advertising purchases and/ or external revenue at this point and I'm not convinced it ever will be.
Since the only way for you to make decent money is to continue re-investing your earnings, you may wind up losing much more than few bucks if this craps itself. All things considered, I do not recommend this as the best way to build an income online or invest your money.