Website: Plug-In Profit Site (PIPS)
Owner: Stone Evans
This is a system developed by Stone Evans for people to build 5 downlines using only one sales system, PIPS. When you join the programs he recommends, you are joining his downline in each. You can make money with this but the costs are high and there are some drawbacks to consider.
When you get past the overhyped sales page you are directed to a page that asks you to sign up for 5 programs, some free and some paid.
The cool thing is that you don't need to sign up to the ones that cost money to join. The downside is you won't make any money unless you do.
Here's the programs he is currently promoting:
Empower Network: A platform that costs $19.95 per month to be an affiliate and in order to sell any of the products you MUST purchase them yourself first and maintain a monthly membership for each. This will cost thousands. See their compensation plan for more details.
Six Figure Income: This platform is free to join and provides a way for people to promote products via affiliate marketing and get referrals who do the same, so you can make money on their efforts as well.
Traffic Authority: This is a traffic generation platform selling clicks from $220 to $8,397, along with a suite of tools and training for $124 per month. To be able to promote this costs $20 per month for a 're-seller license' and you can recruit others under you to do the same, thus profiting when they sell these products.
Traffic Monsoon: This is a traffic exchange and revenue sharing website. I personally do not like these kinds of schemes as the traffic quality is low and the the whole thing resembles a Ponzi scheme. This is free to promote.
Got Backup: The person behind this is Joel Therien, the owner of Pure Leverage, which in my opinion is a pretty average mlm program.
Only 2 of the above are actually free to promote.
All of the above have these 2 main things in common:
- To really make money you need to promote the same thing you are in
- They are all multi level marketing opportunities in one way or another
I haven't reviewed all of these but from what I can see there is some value in some of them. Overall, I definitely would not just call them all scams.
Having said that, to make the kind of money that Stone is talking about will cost you a LOT more money than he lets on. The idea is to sign up through his website and he will then provide you with some tools and training to be able to send people to the same sales page you just registered through. When people do this, they are automatically signing up under you.
Given the nature of mlm these people are signing up through you but also through Stone automatically, somewhere up the line. There is no problem with that in itself and it does give him incentive to assist you since the more money you make the more money he makes.
This is essentially a system that your recruits can easily follow which is a good thing in this kind of business.
Important Facts About This
Stone is not manually creating you a unique money making website after every person signs up and delivering it the next day as he suggests:
He is giving people a generic website that he will host for you. You must purchase a domain name yourself which is pretty affordable.
I managed to find the kind of websites he is giving people and what I am about to share is probably the most important decision making metric of all. Turns out Stone is giving people cookie cutter 'home business review' style websites. The same ones he is giving 1000's of other people that sign up:
Example 1: http://www.my5incomes.com
Example 2: http://www.buildabiz.com
Example 3: http://www.grantleyswilliams.com
Stone's blog: http://www.homebusiness.net
A website like this is geared in every way to promote the PIPS system and might work in that sense to an extent, but there are 3 major problems with these sites:
- You are not providing people with unique value that actually helps them, instead you are giving them a fake review website with generic content leading them towards PIPS
- The website will NEVER rank in the search engines which means you are missing out on a TONS of free and targeted traffic. This is because the content is generic and full of spammy affiliate links
- You are not branding yourself as an authority at all, none of them even have pictures of themselves or a bio. Personal branding is important when it comes to a website, something he is clearly not teaching people. You are branding Stone, plain and simple.
Here's why the above matters so monumentally, the only way to make money online in any way is to drive traffic, without traffic you cannot succeed no matter you're promoting. Owning a website (in the way he is showing you) is a far stretch from taking full advantage of what is possible online. I mean WAY off.
He is primarily showing you how to get traffic through solo ads, traffic exchanges and ad buys.
Solo ads are just 'renter email lists' where you send out some generic email copy that is provided to you in the hopes of getting people onto your uniquely coded sales page. Not only is this a very average way to get quality referrals but it is really unethical and involves spamming people to a large extent.
Traffic exchanges are just plain rubbish in my opinion.
Using paid methods to drive traffic to your new 'review blog' and the sales page is going to be extremely costly and inefficient. When you factor in the costs of the programs themselves this whole thing is going to cost you thousands of dollars.
There is no need to pay thousands of dollars and put up some generic review website to make money online. In fact, I wrote an article that shows people how to build a unique website for free that actually makes you money by adding real value to people.
Update December 2016: Solo ads aren't as bad as I first thought. They still aren't my first pick by a long shot, but this can work to build your email list to an extent, but not to straight up promote. And when it comes to blogging, you'd be mad not to build a unique website because you are missing out on all the free traffic you can get through Google, Yahoo and Bing. Plain and simple.
About Stone Evans
I did some digging on this guy and he has achieved quite a level of success online. No doubt you could learn some valuable insights from Stone if he provides worthwhile training.
But it's not all good news according to the FTC... it seems he was involved in some kind of chain recruiting scheme back in 2003. Not sure what that's about. If you are concerned, maybe do some research and see what you think, that way your mind will be at ease before deciding.
I want to be clear that I am not putting this here to bring anyone down, but I think people have a right to know the history of the person they are thinking of doing business with. I know that if I was about to invest thousands and join someone's downline, I'd want to know this stuff!
What I Liked
- Potential to make some good money if you can get the traffic profitable
- Simple system that your referrals can follow
- Can be partially started for free
What I Didn't Like
- I do not like the traffic generation methods he encourages (mostly)
- You are getting generic fake review websites that will not rank in the search engines
- Expensive way to get started making money online
- Hype on the sales page and lack of real information for people to properly evaluate this
- Some of the programs he recommends joining are not what I would consider good value
If you are looking to get involved in mlm and want to make some decent sized commissions then this has some potential no doubt. The key to success with mlm is duplication and this does that to an extent. It's also a good way to maximise your profit from each referral.
Unfortunately, the methods of generating traffic you are shown are probably going to cost you a fair chunk of money and I do think there are better and more ethical programs to promote overall. This kind of model puts a heavy emphasis on chain recruitment which is never a good thing.
If you want a 'done for you' system and have the budget to spend, the system can work to an extent. If you are just starting out and don't have thousands of dollars, this may not be for you. Either way, this is absolutely NOT the best way to leverage a website because you will not be taking advantage of free organic traffic through the search engines. Whatever you decide, I hope this helps.